MARKETING Activation CAMPAIGN

A correct brand strategy is the soul of a brand and integral to brand success. Brand strategy can make or break a brand. It involves researching and testing the right consumer emotional connect for the brand, (the emotion around which this brand will be built), creating a memorable brand idea (positioning), deciding the placement and media through which it will be promoted. FOJ can devise the complete brand strategy that will minimize the go to market risk for marketers and save precious time and resources.

Experimental & Direct Marketing

Customer Engagement’ is the pivot around which our strategies revolve. So right from introducing your brand to product relaunching it, our seasoned team has conceptualized, organized and executed an array of successful events, activations and exhibitions. If your product/service is ready for launch, JANGILS is the perfect launch pad to get it airborne. We have a complete brand launch ecosystem from research to execution, with a detailed go-to-market plan for new products or services.

We begin by researching and testing the right consumer emotional connect for the brand, (the emotion around which this brand will be built), create a memorable brand idea (positioning), design the brand identity, packaging, and a 360-degree, integrated media campaign with a media plan and calendar.

Why Choose JANGILS for Your Product/Service Launch?

Comprehensive Launch Ecosystem

JANGILS offers a complete brand launch ecosystem that covers everything from initial research to final execution. We ensure that every aspect of your launch is meticulously planned and flawlessly executed, providing you with the perfect platform to make a strong market entry.

In-Depth Consumer Research

We begin by delving into consumer psychology to uncover the emotional triggers that will form the foundation of your brand. By understanding what drives your target audience, we can build a brand narrative that resonates on a personal level.

Memorable Brand Ideation

Our creative team works to craft a compelling brand idea and positioning strategy that sets you apart from the competition. This involves designing a cohesive brand identity, including logo, packaging, and other visual elements that capture the essence of your brand.

Strategic Go-to-Market Plan

Our detailed go-to-market plan is designed to maximize your product or service launch. We align every element of your marketing strategy with your business objectives, ensuring a smooth and impactful market entry.

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